Welcome to International Network for Natural Sciences | INNSpub

Consumers’ willingness to pay (WTP) for organic vegetables in region 02, Philippines

Research Paper | June 1, 2021

VIEWS 21
| Download 12

Mary Evalyn Rose G. Romero

Key Words:


Int. J. Biosci.18( 6), 92-102, June 2021

DOI: http://dx.doi.org/10.12692/ijb/18.6.92-102

Certification:

IJB 2021 [Generate Certificate]

Abstract

The study investigated consumers’ willingness to pay a premium for organic vegetables in urban centers of Region 02.  Three classes of vegetables were considered – legumes (mongo, habitchuelas, and stringbeans); fruit vegetables (eggplant, ampalaya, tomato, okra and squash); and leafy vegetables (cabbage, pechay, kangkong and amplaya leaves). The price premiums for organic vegetables ranged from 21.15% to 22.73% for legumes; 23% to 23.34% for fruit vegetables; and 23.9% to 24.8% for leafy vegetables.  The effects of the determinants of consumers’ willingness to pay a premium were estimated using binary logistic regression. The empirical findings indicate that gender, educational status, household income, visual appearance, labelling, product availability, knowledge, and awareness exhibited a statistically significant positive relationship with consumers’ willingness to pay for organic vegetables. On the other hand, age, household size, and price posted a statistically significant negative relationship with consumers’ willingness to pay.

VIEWS 21

Copyright © 2021
By Authors and International Network for
Natural Sciences (INNSPUB)
http://innspub.net
This article is published under the terms of the Creative
Commons Attribution Liscense 4.0

Consumers’ willingness to pay (WTP) for organic vegetables in region 02, Philippines

Boccaletti S, Nardella M. 2000. Consumer willingness to pay for pesticide-free fresh fruit and vegetables in Italy.  International Food and Agribusiness Management Review 3, 297–310. https://ifama.org/resources/Documents/v3i3/Boccaletti-Nardella.pdf

Bonti-Ankomah S, Yiridoe EK. 2006. Organic and conventional food: A literature review of the economics of consumers’ perceptions and preference. Final Report. Organic Agriculture Centre of Canada. Nova Scotia Agricultural College, Nova Scotia, Canada. http://www.organicagcentre

Cranfield JAL, Magnusson E.  2003. Canadian consumer‘s willingness to pay for pesticides free food products: an ordered probit analysis.  International Food and Agribusiness Management Review 6(4), 13-30. file:///C:/Users/ACER/Downloads/0604cr01.pdf

Darby K, Batte MT, Ernst S, Roe B. 2006. Willingness to pay for locally produced foods: A customer intercept study of direct market and grocery store shoppers. Selected paper prepared for presentation at the American Agricultural Economics Association Annual Meeting, Long Beach, California, July 23-26, 2006. https://core.ac.uk/download/pdf/6833434.pdf

Dimitri C, Greene C. 2002. Recent growth patterns in the U.S. organic foods industry. U.S. Department of Agriculture, Economic Research Service. Agriculture Information Bulletin Number777. http://www.ers.usda.gov/publications

Gil JM, Gracia A, Sanchez M. 2000. Market segmentation and willingness to pay for organic products in Spain.  International Food and Agribusiness Management Review 3, 207-226. https://www.researchgate.net

Nouhoheflin T, Coulibaly O, Cherry AJ, Al-Hassan RM, Adegbola PY. 2004 Consumers‘perception and willingness to pay for organic vegetable in Benin and Ghana. Shaping the Future of African Agriculture for Development: The Role of Social Scientists. Proceedings of the Inaugural Symposium, 6 to 8 December 2004, Grand Regency Hotel, Nairobi, Kenya. http://ageconsearch.umn.edu/bitstream/9525/1/cp04no01.pdf.

Philippine Statistics Authority (PSA). 2017 and 2018. CountryStat Philippines http://countrystat.psa.gov.ph

SUBMIT MANUSCRIPT