Development of tinupig enriched with cacao and its packaging

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Research Paper 19/04/2023
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Development of tinupig enriched with cacao and its packaging

CLB. John, GP. Leonida, S. Cherry, M. Manuelito
J. Biodiv. & Environ. Sci. 22(4), 118-124, April 2023.
Copyright Statement: Copyright 2023; The Author(s).
License: CC BY-NC 4.0

Abstract

The study under the development of the packaging will determine the acceptability of the product to the market as well to the experimentation of adding cacao (Theobroma) to the Tinupig. Developing the packaging is the first step of the study where the researchers seek the advice of experts on how to make a presentable box that will represent Lasam’s best tinupig. Based on the study conducted by Ahmad & Billoo (2012), it is said that by making good packaging, it has a great influence on the consumer’s buying decision. The appearance of the product will decide whether the product will have more profit or not because it is a tool of self-promotion. The packaging has an important role in marketing. Tinupig plays a significant influence in encouraging or discouraging the purchase of other brands, particularly when the customer selects a similar type of product, because it is produced not only in Lasam but also in Pangasinan, Ilocos, and other regions of Luzon.

Catalina C. Platon, Rachelle C. Pambid, Evelyn Lumboy, Pangasinan, State University, Philippines 2017. Food Safety Practices among Native Delicacy Producers and Vendors in the Public Market of Bayambang in Pangasinan, Philippines. www.apjeans.apjmr.com

Lesley Casas Lubos, Lice Ode Cagayan University Cagayan De Oro City Philippines. 2014. Food Safety Knowledge and Handling Practices of Street Vendors. www.researchgate.net Definition of Food Safety Perez & Manzano 2017. https://prezi.com /6yjifvalml4z/objectives-of-the-study

Nawaz Ahmad, MohibBillo, Asad Lakhan, Greenwich University, Karachi. 2012. www.academia.edu/7863976/Effect_of_Product_Packaging_in_Consumer_Buying_Decision

Zekiri J. 2015.www.ecoforumjournal.ro/index.php /eco/article/viewFile/189/167

Ahmad and Billoo. 2012. https://issuu.com/ calpolytaga/docs /cal_poly_taga_17-18_issuu_5054 70ebbf4809

Bicarme. 2012. https://www.zamboanga.com /z/index.php?title=Cagayan_News#Lasamall_ set_ for_ 2nd_Tinupig_festival

Buhalis and Costa. 2006. https://research-methodology.net/food-tourism

Elda Esguerra, Dormita Del Carmen, Roxanne Delos Reyes, Ryan Anthony Lualhati. 2016. www.mdpi.com/2311-7524/3/1/14/htm

Marie J. 2015. http://healthyeating.sfgate.com /antioxidant-benefits-raw-cacao-3990.html

Philippine Statistic Authority. 2004. https:// psa.gov.ph/content/review-agriculture-sector-cagayan-valley

Rachel F Rocafort. 2017. https://www.slideshare .net/bardotgov/improving-the-quality-and-shelf-life-of-tupig-and-other-ricebased-products-rachel-f-rocafort

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